Privacy Policy Version 10092019 Last Updated on 10.09.2019


Horizon Marketing Group, LLC and its affiliated companies (including but not limited to Test Rite Products Corp.) (collectively, “we”, “us”, “our”) provide this Privacy Policy to inform you of our practices regarding the collection, use and disclosure of information that you provide to us or that we collect from you through our websites; our social media pages that we control, and other online or mobile services, applications or advertisements that link to this Privacy Policy (collectively hereinafter, our “Properties”).

The Properties may contain links to other websites or online services that are operated and maintained by third parties and that are not under the control of or maintained by us. We encourage you to review the privacy policies of these third-party websites or services.

Before using our Properties or providing information to us, please carefully review this Privacy Policy. By using one of our Properties, including registering for an account; making an online purchase, or accessing one of our Properties, you agree and consent that we may collect, process and use your information in accordance with this Privacy Policy, as revised from time to time.


Personal Information

We may collect personal information and contact information through your use of the Properties, such as when you register for our Properties, subscribe to receive our communications, update your account information, enter contests or sweepstakes, respond to surveys, rate or review products, make purchases, contact us with questions or comments, connect with us through social networks, submit user generated content or participate in our promotions and social media platforms. In addition, if you elect to connect your social media account to your website account, certain personal information from your social media account will be shared with us, which may include personal information that is part of your profile or your friends’ profiles.

This personal information can include data attributes like your full name, username, password, email address, telephone number, physical or billing mail addresses, work/company information, date of birth and other information you may provide to us, as well as credit card numbers or, in some limited cases, national ID numbers, like your social security number, for tax reporting purposes related to some high-value promotional prize awards. It may also include other personally identifiable information we have collected from you, such as your attitudes and opinions about and usage of our products, demographics, interests, household, health or lifestyle information, job description, satisfaction with our website and newsletters, your purchasing behavior or history and your browsing, downloading and other internet activity. If you have contacted us on behalf of a business or other entity, we may also collect your work contact information and details about your business or entity that you provide.

We may also collect information that is publicly available or provided by third parties and collect information that you provide us about others. For example, we collect certain information that is posted on social media sites, blogs and other websites. We may also purchase or obtain e-mail lists, customer leads and other data sources from third parties for our advertising and marketing purposes.

In some instances, we may combine your personal information with other information about you, such as combining your name with your geographic location or your browsing or purchasing history. We also may combine personal information with information we receive about you from outside sources. For example, we may obtain commercially available demographic or profile information about you from third parties, receive device information from mobile applications or advertisements or match your profile with information about you provided by retailers or data brokers.

If you disclose any personal information relating to other people to us or to our service providers in connection with our Properties, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Statement.

Payment information

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Shopify's data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall. 

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted. 

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. 

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also want to read Shopify's Terms of Service here or Privacy Statement here: and

Returns information

When you return a product to us or request a refund or exchange, we may collect information from you and ask you to provide your government issued ID. We use the information we collect from you and capture off of your government issued ID to help prevent fraud.

Demographic information

We may collect information about products or services you like, reviews you submit, or where you shop. We might also collect information like your age or gender.

Location information

If you use our websites, we may collect location data obtained from your IP address. We may use this location data to find our nearest store to you, product availability at warehouse near you and driving directions to our warehouse. Some of our Properties may allow you to submit information about your general location, such as your zip code or address, in order to locate stores that sell our products or provide other services. Some of our Properties also may capture and record certain precise geo- location or global positioning data from your device in order to provide location-related functionality. We may link such location data to other information that you provide to us or that may be accessed in connection with your use of our Properties. If we combine any location information with personal information, we will treat the combined information as personal information as long as it is combined.

Device information we collect through our Properties and third party providers

Server log files:  An Internet Protocol (IP) address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider and is identified and logged automatically in our server log files whenever you visit one of our Properties, along with the time of the visit, the page(s) that were visited and other information related to your visit.  We use IP addresses for purposes such as calculating usage levels, helping diagnose server problems, and administering our Properties. If you accessed one of our Properties using a mobile device like a smartphone, we may also collect your phone’s unique device ID and other similar mobile device data.

Cookies and similar technologies:  A “Cookie” is a small text file containing a random and unique alphanumeric identifier that our Properties may transfer to your computer's hard drive through your web browser that enables our systems to recognize your browser. We may employ technologies like Cookies, web beacons, clear GIF, pixel or Internet tag technologies to uniquely identify your account, or the IP address associated with your Internet device. We also permit third parties and our service providers to gather information on our websites, including for advertising purposes, through these technologies, as described below. Cookies and the other technologies mentioned above provide information related to the ways consumers interact with our advertising or our Properties, like browser type, browsing behaviors, user web requests, pages and content viewed, the number of new visits or log-ins, search engine referral, affiliate referrals, traffic driven by banner ads or other promotions, which items are placed in shopping carts and which are abandoned, conversions and what purchases were made and zip codes. These technologies can contain or store personal and other information (such as if you have previously registered on our Properties or consented to the retention of certain personal information) and allow web browser servers to recognize return visits to our Properties and improve web browsing navigation or the quality and delivery of certain features or customized content through our Properties. Some Cookies (known as “persistent cookies”) will remain on your computer or Internet device until you delete them, while others (known as “session cookies”) are automatically erased when you exit your Internet browser. You can set your computer or Internet device to accept or reject most Cookies, or to notify you in most situations that a Cookie is offered so that you can decide whether to accept it. However, if you block Cookies, certain features on our Sites may not function. Additionally, even if you block or delete Cookies, not all tracking will necessarily stop.

Flash LSOs:  We and our third-party service providers may use Flash Local Storage Objects (“Flash LSOs”) in certain situations, including to recognize you and remember your preferences or other details about your visit. Flash LSOs are different from browser Cookies because of the amount and type of data stored. In addition, you generally cannot control, delete or disable the acceptance of Flash LSOs from your browser.

Third-party applications, services, and APIs:  We also offer and deliver services, content or interactive features, or product review features through and/or using third party application programming interfaces (API), gadgets, programs, extensions that are hosted on our Properties or through other third party websites, or social networking platforms. When you access or use our Properties, you are authorizing those third parties to receive your information and additionally to potentially share any or all of your information with us or other parties, based on your privacy or other settings on the particular third party network or platform. When you use third-party sites or services, you are using their services and not our services and they, not we, are responsible for their practices. You should review the applicable third-party privacy policies before using such third-party tools on our Site. The third party services that we use on our website include: Bazaarvoice, Shopify, Heroku, and mailchimp, and their respective third party providers. Please review their terms and privacy policies regarding the information that they collect and cookie policies.

By using our Properties, you acknowledge and understand that we use the following services from third party providers and that you have consented to the terms and privacy policy of these third party providers and their respective providers:

Bazaarvoice: We primarily use Bazaarvoice for Ratings & Reviews, Questions & Answers, Syndication, Connections, and Post Interaction Email services. Such services may take what you post or contribute on our Properties to other third party websites. Network data maybe used by Bazaarvoice to deliver advertising and personalized recommendations based on preferences or interests known or inferred by the data. Bazaarvoice uses cookies and other tracking technologies to collect network data and link that data to the personal data of site visitors. There is also the forward transfer of some personal data to third parties such as Bazaarvoice. In addition, through Bazaarvoice’s services, the data collected on this website(s) may be combined with data from other websites, mobile applications, and sources. By opting out of collection of data from one browser, device, or app will not necessarily opt-out of collection from all browsers, devices, or apps.

Opt-Out Mechanism

As part of Bazaarvoice’s commitment to responsible data collection, they require that we post a conspicuous link to an appropriate opt-out mechanism such as or one specific to your country. To find out more about opt-out mechanisms visit

Shopify: Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Heroku: We use this service to host our website.

Mailchimp: We use this service to send newsletters and emails that pertains to promotions, marketing materials, product announcements, company updates, giveaways, product or general storage tips) to those who signs up.

Analytical and statistical information we collect through our Properties

De-identified information:  We may conduct surveys and otherwise collect information that does not uniquely identify any individual. This might include demographic information like age and income range, gender, education, household size and marital status, as well as information from which identifying particulars have been removed. We also may aggregate personal information in a manner that no longer reveals your identity. If this information does not personally identify you, we may collect, use and disclose such information for any purpose, such as research to improve our products or advertising.

Website analytics: We may work with third-party service providers who may use technologies described in this Privacy Statement above to conduct website analytics to help us track and understand how visitors use our Properties. For example, we use the third party providers as described above.

Other information

If you use our websites, we may collect information about the browser you are using. We might track the pages you visit, look at what website you came from, or what website you visit when you leave us. We collect this information using the tracking tools described here to control those tools.


Tracking Tools We Use

We collect personal and other information about users over time and across different websites when you use this website or service. We also have third parties that collect personal information this way. We or our vendors use several common online tracking tools to collect this information. These may include browser and flash cookies. We may also use web beacons and similar technologies. We use these tools:

Controlling Our Tracking Tools

Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies.

If you configure your computer to block cookies, you will limit the functionality we can provide when you visit our website. If you block or delete cookies, not all of the tracking that we have described in this policy will stop. Some browsers have a “Do Not Track” feature that lets you tell websites that you do not want to have your online activities tracked. These browser features are not uniform, so we are not currently set up to respond to those signals.


We collect information directly from you. The following are a few examples of when we collect information from you:

We collect information from other sources such as through third party providers’ services described above.

We may get information about you from third party business partners, like an updated address from a shipping vendor. We may collect information about you from a friend. For example, if your friend purchases something for us to send to you.

We may collect all of the above information about you from affiliates of Horizon Marketing Group, LLC such as Test Rite Products Corp. Both Horizon Marketing Group, LLC and Test Rite Products Corp. and their respective affiliate may collect personal information from you.


We may use the information we collect about you for purposes such as to:


We do not sell or rent your personal information to third parties. From time to time, we may share your personal information with our affiliates, service providers, sales brokers, retail partners and other third party business partners (and their service providers) for the purposes described in this Privacy Statement, including the following circumstances:


We use commercially reasonable physical, administrative, and technical safeguards to preserve the integrity and security of your personal information. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), you could immediately notify us of the problem by emailing in accordance with the section below.

When you register on our website, all of your order information, including your credit card number and delivery address, is transmitted through the Internet using sophisticate encryption technology. The encryption technology causes your browser to encrypt your order information before transmitting it to our secure server. The encryption technology is designed to prevent someone other than operators of our websites from capturing and viewing your personal information.

While we use industry standard means to protect our websites and your information, the Internet is not 100% secure. The measures we use are appropriate for the type of information we collect. We cannot promise that your use of our website will be completely safe. We encourage you to use caution when using the Internet.

Online access to your personal information is protected with a password you select. We strongly recommend that you do not share your password.


If you live in California and have an established business relationship with us, you can request a list of the personal information we have shared with third parties for their marketing purposes. We will also give you a list of the third parties that have received your information. You can make a request one time each year.

To exercise your rights, you can email us or write to us at the address below. Mention in your letter that you are making a "California Shine the Light" inquiry. We will respond within 30 days.


Our websites and device applications are not created for children. To our knowledge we do not collect information online from children under 18. If you are a parent or guardian and think we have information about your child, please email To learn more about how to protect your child online, visit the FTC's You may also want to read the helpful information about children and privacy that the FTC provides by clicking here.


Our websites contain links to third party websites. If you click on one of those links, you will be taken to websites we do not control. This Privacy and Security Statement does not apply to the information practices of those websites. You should read the privacy policies of other websites carefully. We are not responsible for third party websites.

Data Subject Rights

We respect your rights and control over your personal information. You may exercise any of the following rights by:


If you have additional questions you can email us email at You can write to us at:


From time to time we may change our privacy policies. We will notify you of any material changes to our Privacy and Security Statement by posting an updated copy on our website. Please check our website periodically for updates.

Privacy Policy Version 10092019 Last Updated on 10.09.2019